Meet the founder
Alia Veerasawmy
Founder & CEO, ShiftCover365 Ltd
I started ShiftCover365 after a chance conversation inside a small Post Office. The Postmaster was working the counter alone — no cover, no break, no easy way to find a trusted hand at short notice.
That moment stuck with me. I knew there had to be a smarter way for Postmasters to find reliable cover, protect their tills, and reclaim their time.
ShiftCover365 exists to give branch owners back their freedom — with the accountability and trust they deserve.
About
About ShiftCover365
ShiftCover365 was created to solve one of the most overlooked challenges faced by Post Office branches — finding reliable, trusted staff cover at short notice while keeping tills and operations secure.
We’re redefining how branch owners manage absences, accountability, and trust.
Our Mission
Our mission is simple: to help Postmasters maintain business continuity, protect their revenue, and ensure peace of mind — every single day of the year.
Our story
How ShiftCover365 began
The idea for ShiftCover365 started on an ordinary day inside a small Post Office.
I walked in to post a parcel and noticed there wasn’t anyone there except the Postmaster, working alone behind the counter.
We started talking, and they shared the challenges they face every day — finding reliable cover when staff call in sick, struggling to take time off, and feeling tied to the branch around the clock.
That moment sparked something.
I realised there needed to be a smarter way for Postmasters to find trusted cover, protect their tills, and run their businesses with peace of mind.
If I were a business owner, I’d want to know I have the freedom to step away when I need to — without worrying. I’d expect that freedom, and the financial stability that comes with it.
That’s how ShiftCover365 was born — from one conversation, one observation, and one mission: to give Postmasters back their time, their trust, and their freedom.
Our vision
Trust, 365 days a year.
ShiftCover365’s vision is to become the most trusted shift-management and accountability platform across the UK’s retail and postal network.
We aim to give Postmasters — and eventually other local business owners — the confidence to step away from their business knowing that every shift, every till, and every transaction is protected.
By blending smart technology with human accountability, ShiftCover365 helps businesses run smoother, safer, and smarter — 365 days a year.
At ShiftCover365, we’re not just covering shifts — we’re protecting trust, one branch at a time.